Between 2019 and 2023, I created concept work at LexisNexis to explore how stronger branding and clearer layouts could make legal research tools easier to use. These three projects cover dashboard redesigns for Guided Search, Context, and StateNet, along with the brand colors, icons, and landing pages that supported them.
Legal research tools are often dense and dated. I used concept work to show another way: clearer layouts, more confident branding, and color that supports the product. These projects began as experiments and gave product and brand stakeholders something concrete to react to.
Guided Search Entry, 2023 With my colleague Nicole Gottwald, I designed a dashboard homepage that helps customers start a search by choosing what they want to do, instead of facing a blank search box.
Context, 2019 and 2021 I explored how LexisNexis’s brand colors could give a legal analytics product its own identity alongside other LexisNexis products. The work includes branded landing pages, header explorations, and a dashboard homepage.
Brand and Color, 2019 to 2023 Alongside the dashboards, I explored how LexisNexis’s brand could carry into a modern interface. I drew line icons from the logos of other LexisNexis legal products and tried color treatments from deep indigo and violet to magenta and LexisNexis red, to see how color shaped first impressions.
StateNet, 2019 I reimagined a 50-year-old product as a dashboard, so customers can track state bills and see what is happening at a glance.
The dashboards below share a visual foundation: line icons drawn from LexisNexis’s legal product logos, and a palette built on a deep indigo, LexisNexis red, and a magenta gradient for emphasis.
I redrew the logos of other LexisNexis legal products as simple line icons, so they sit comfortably together in a dashboard.
I explored color treatments from indigo and violet to magenta and red to see how color shaped first impressions. The palette below shows each color and its role in the interface.
In 2023, I worked with my colleague Nicole Gottwald on early dashboard concepts that rethink how a customer begins a legal search.
In 2023, my colleague Nicole Gottwald and I designed early dashboard concepts for a scenario called Guided Search Entry. Instead of a blank search box, the homepage helps customers start by choosing what they are trying to do. This work inspired early thinking and creation for Lexis+ AI, which is a more AI-focused product.
In 2021, I applied the LexisNexis brand to the Context landing page, turning a plain search screen into one that felt modern and connected to the brand.
To help stakeholders choose a final direction, I applied several brand variations to the landing page so the team could compare them side by side before committing. We chose this direction because customers preferred a more minimalist layout with subtler background graphics.
Working with product and brand stakeholders, I designed six header variations that put search first, with supporting information in modules below. Each header was tested separately. Customers ultimately preferred a more minimalist layout with subtler background graphics.
In 2019, I designed a conceptual dashboard homepage for Context to show how much useful content, such as recent searches, reports, news trends, and alerts, could be presented at once without overwhelming the customer, while still giving them a place to start a search. A companion documents page keeps a brief open beside similar arguments and a document outline.
StateNet is a 50-year-old product. In 2019, I explored how it could evolve if it were redesigned from the ground up as a dashboard.
I tested the visual limits of where StateNet could go. One screen brings together recent searches, an interactive session map, statistics, and an event calendar, so customers can work faster and follow the progress of state bills with less effort.
Role Product branding, visual design, and UI design
Completed 2019, 2021, and 2023 while at LexisNexis
Collaboration Nicole Gottwald (Guided Search Entry)
Previous case
Next case
